Multivariate Testing and A/B Testing Resources, Case Studies, How To's

Featured Resources

Whether you are new to website optimization, or want to expand your knowledge of testing and behavioral targeting to the next level, you've come to the right place. Below, you'll find our featured resources. You can find much more in How To's, Case Studies, Videos & Podcasts, and Product Info.

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Resources Resources Description
VEGAS.com Optimizes Mobile Experience with SiteSpect A/B Testing and Targeting VEGAS.com Optimizes Mobile Experience with SiteSpect A/B Testing and TargetingMobile Web Testing & Targeting Mobile Web Testing & TargetingUnderstanding SiteSpect AMPS Technical Brief: Understanding SiteSpect AMPSPDFMilitary.com on Testing, Mobile and Segmentation Strategies - Part 1 of 2 Military.com on Testing, Mobile and Segmentation Strategies — Part 1 of 2Military.com on Testing, Mobile and Segmentation Strategies - Part 2 of 2 Military.com on Testing, Mobile and Segmentation Strategies — Part 2 of 2
Military.com Delivers an Optimized Mobile User Experience to the Nation's Service Members and Families

Military.com Delivers an Optimized Mobile User Experience to the Nation's Service Members and Families
Mozilla Optimizes Web Site Content and Performance through Multivariate Testing

Mozilla Optimizes Web Site Content and Performance through Multivariate Testing
The SiteSpect Difference: A Unique Non-Intrusive Approach to Multivariate and A/B Testing

The SiteSpect Difference: A Unique Non-Intrusive Approach to Multivariate and A/B TestingPDF
Eric Peterson Whitepaper on Testing Best Practices

Eric Peterson Whitepaper on Testing Best Practices (Registration Required)
Top Ten Tips for Testing Success - Part 1 of 2

Top Ten Tips for Testing Success — Part 1 of 2
Top Ten Tips for Testing Success - Part 2 of 2

Top Ten Tips for Testing Success — Part 2 of 2
Web Design for ROI with SiteSpect and Closed Loop Marketing - Part 1 of 2 Web Design for ROI with SiteSpect and Closed Loop Marketing — Part 1 of 2Web Design for ROI with SiteSpect and Closed Loop Marketing - Part 2 of 2 Web Design for ROI with SiteSpect and Closed Loop Marketing — Part 2 of 2Case Study: PRIMEDIA: Living Large on the Web with Multivariate Testing PRIMEDIA: Living Large on the Web with Multivariate TestingCase Study: CreditCards.com Optimizes Lead Generation While Reducing Risk — With No Negative Impact on SEO CreditCards.com Optimizes Lead Generation While Reducing Risk — With No Negative Impact on SEOData Sheet: Using Multivariate Testing to Optimize Mobile Sites Using Multivariate Testing to Optimize Mobile SitesMultivariate Testing and Site Optimization - Interview with VEGAS.com - Part 1 of 2 Multivariate Testing and Site Optimization — Interview with VEGAS.com — Part 1 of 2Multivariate Testing and Site Optimization - Interview with VEGAS.com - Part 2 of 2 Multivariate Testing and Site Optimization — Interview with VEGAS.com — Part 2 of 2

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